Media monitoring
Permanent monitoring of your online presence can help prevent a reputational crisis. Being aware of what's happening can better equip you to navigate challenges. The analysts formulate recommendations for the client regarding further actions to balance the public field. This can be done in real-time (if the client allocates resources for this) or according to a pre-established schedule of discussions.
Our Comprehensive Solution includes:
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- Automatic information parsing by keywords
- Unlimited geo
- Unlimited online channels
- LIVE information processing by an analyst
- Prompt response: suppression of search engine results and/or removal of links
- SERM strategies developing tailored to the case
We can monitor the following:
- Search engines
- Web archives
- Social networks
- Video hosting sites
- Media & blogs
- Forums
- Reviews
How Automatic Information Parsing System Works
- Automated System: The system automatically parses the online field based on specified geo locations and keywords.
- Alert Notifications: The system alerts the analyst when any publication across any channel is detected.
- Real-Time Reporting: The system generates real-time reports, providing link criteria (DR, audience, etc.).
- Live Review by Analyst: The analyst reviews each link in real-time and, upon finding negative information, immediately forwards it to the response team as a link containing the negative information.
- Response Team Actions: The operational response team acts in the client's interest in two stages:
- First Stage: Suppression of links in search engine results.
- Second Stage: Removal of links. - Analyst Recommendations: The analysts formulate recommendations for the client regarding further actions to balance the public field. This can be done in real-time (if the client allocates resources for this) or according to a pre-established schedule of discussions.